FOR US, BY US…FOREVER

What began as a “bunch of hats” made by Daymond John, J.Alexander Martin, Keith Perrin, and Carl Brrown in Hollis, Queens in 1992 has turned these partners of FUBU into leaders of one of the most successful lifestyle brands of all time and the creators of an entire category of marketing innovations that are now considered to be staples of the fashion industry.

In 1998, FUBU grossed over $6 Billion in annual worldwide sales. over the next two decades, FUBU has received several honors for their entrepreneurial achievem9. These include two Congressional Awards two NACCP Awards, the Pratt Institute Award, the Essence gh Award, and a Citation of Honor from the Queens Borou President. The partners are in several museums such as the National Museum of American History, The Metropolitan Museum of Art, The Smithsonian Museum, the FIT Hip Hop Museum, Slovenian Ethnographic Museum, and are immortalized in wax at the Great Waxed Black Museum.